At the 1996 Olympics, Great Britain won 1 gold medal and ranked 36th in the ratings table. Investment in these athletes had been minimal and little support was given.
As a result, the government deemed professional coaching to be essential and funded it through the National Lottery.
Following this support, Great Britain went on to flourish and their success flowed . . .
2008 Beijing: Great Britain ranked 4th with 19 gold medals and 47 total medals
2012 London: Great Britain ranked 3rd with 29 gold medals and 65 total medals
2016 Rio: Great Britain ranked 2nd with 27 gold medals and 67 total medals
Professional coaching is also needed for management . . . imagine the results that can be achieved!